How do you feel when someone unexpected remembers your birthday?
What if you were that unexpected person who pulled through in the clutch and remembered someone’s birthday? And what if you could wish that someone a happy birthday from 20 miles away? What if you could do that for 1,000 people all at once?
Keeping your existing patients engaged and involved with your practice has never been less expensive, less time consuming, and more meaningful. Reaching out to a patient when it matters will increase patient satisfaction, which will increase patient loyalty and will inevitably increase your revenues. Patient engagement has already done exactly that in every other business space, and it’s now doing the same in health care.
I know what you’re going to say. The fact that all these automated messages are being sent out by a cloud software system make them so impersonal!
That’s a valid theory, but I’ll tell you that we recently sent out a bunch of birthday messages for a new practice, and here’s what one of the patients wrote back: “This is unbelievable, I’m so very grateful for this, thank you all and God bless you for thinking about my birthday!” Someone else wrote, “This is a wonderful gift, I really appreciate it, thanks a lot!” These are patients for life, and I don’t have to explain the monetary value they represent.
You can do so much more than birthday wishes.
Send out holiday greetings at the right time of year, a get well message after a complicated procedure, or anything creative you can think of! (Just make sure you don’t overdo it and end up in the spam folder.)
So jump on the engagement bandwagon and surprise your patients. After all, they’re the most valuable asset your practice has, so why not take care of them as best as you can? See how you can make your patients feel warm and fuzzy in no time, with Patient Communicator’s all-in-one automated messaging system.
So how do you go out of your way to make your patients feel special?
Patient Communicator is a state-of-the-art system especially designed for health care practitioners. A win-win system for both your patients and your practice, its sophisticated features make no-shows a thing of the past. At the same time, they make it easier for patients to book appointments online, and for providers to build stronger relationships with their patients, increase revenues, and grow their practice.
About the author: Sheryl is the Technical Support Manager at Patient Communicator, a simple but feature rich platform that helps medical and dental practices of all kinds to better communicate with their patients. She loves solving problems, putting out fires and helping her clients apply best practices to ensure optimal results. Learn more about Sheryl and Patient Communicator here.